At Genies, we’re reimagining how celebrities and talent connect with fans in an era where identity and authenticity are being redefined by AI. As questions around who controls name, image, and likeness take center stage across Hollywood, we’re giving talent and their teams a way to take back control. With our AI character tools, they can safely extend their presence authentically, at scale, and on their own terms.

A Vision for the Future of Identity

Our vision is rooted in a simple truth: everything in the future will be personified. Our technology gives large language models a face, body, and soul, transforming abstract intelligence into expressive digital identity. For talent and public figures whose careers are built on identity, this represents a safe evolution into the AI era, keeping full control over how their digital selves come to life while unlocking new opportunities for engagement and monetization.

AI Character Tools for Talent

Our suite of tools allows celebrities and talent organizations to create and manage intelligent digital versions of themselves. These AI characters can chat and interact with fans across different apps, games, and experiences. For talent, it’s a way to scale authentic, one-on-one relationships while maintaining full ownership of their likeness and personality.

Unlike traditional social platforms where talent speaks to millions through a single post, AI personas make it possible to connect with fans individually. Each interaction evolves uniquely, creating personalized experiences that grow over time. This shifts fan engagement from a one-to-many broadcast to a series of authentic, evolving relationships, each powered by a Genie designed to think, talk, and act like the talent it represents.

How We Bring Talent AI Characters to Life

Each AI persona is built on our proprietary Avatar Framework, ensuring every digital version is expressive, intelligent, and portable across experiences. Through a private self-serve portal, individual talent or entire rosters of performers can bring their identity to life by customizing four key components: Looks, Brain, Behavior, and Play.

To build real relationships between people and AI, it must be something users can feel, connect with, and grow alongside. Real friends aren’t chat boxes; they’re expressive, visually present, and playfully interactive.

• Generate Character Looks: With our Avatar Autogeneration tool, talent and their teams can generate a stylized, engine-ready character from a single photo. For talent organizations, the same technology enables representatives to clone and manage entire rosters of AI companions quickly and securely.

• Give it a Personalized Brain and Behavior: Using our AI personality tools, talent can shape and control their character’s voice, personality, gestures, and behavior, leveraging personal documentation, interviews, rehearsal clips, or creative archives to bring authenticity to life.

How Talent Can Use Their AI Characters

Once a character is created, talent can manage and deploy it across fan experiences. Our Avatar Framework ensures every character is engine-ready, meaning it can seamlessly integrate across different apps, games, and digital environments. Talent can securely license and manage their Genie across these platforms, including those built with Unity, where our tools are being integrated globally.

• Talk with Fans One-on-One: Fans can directly interact with a talent’s AI character through real-time, personalized conversations.

• Play and Interact Across Games: Engine-ready AI characters can live and play inside games or interactive environments, expanding engagement beyond traditional content.

• Empower Fans to Create: With our AIGC tools, talent can design and sell digital goods or enable fans to co-create digital assets for their own AI companions.

Building a Rights-Safe Future for AI Personas

In recent months, unauthorized celebrity likenesses have flooded social media and marketing campaigns, prompting artists and studios to issue takedowns and lawsuits. Our system is designed to provide a rights-safe framework that empowers creators to own and control stylized representations of themselves.

As AI becomes part of every digital experience, we’re focused on building the visual identity layer that connects them. Behind the entertainment layer is a deeper technical ambition to establish the universal avatar framework for AI companions. The brain is being solved; what’s missing is the interface, the part people emotionally connect to.

What’s Next

Our Unity partnership extends these tools into a broader ecosystem for developers, agencies, and IP owners. Built to power expressive, engine-ready avatars, our technology now connects developers to a framework for IP-driven AI companions and companion-based games. Together, these tools enable major IP holders to bring their assets to life through intelligent characters and new forms of fan engagement.

As AI becomes central to entertainment and communication, we’re building the visual identity layer that connects it all. Our platform represents a new way for talent to connect with audiences, replacing static posts with dynamic, one-on-one experiences. In a time when authenticity and control matter more than ever, we aim to bring Hollywood something it has long needed in the digital age: a way to both protect and expand the power of identity.