For years, talent and IP have connected with fans through one-to-many experiences, a single post shared with millions of followers, a concert broadcast to thousands, a story seen by everyone at once. But what fans have always truly wanted is something more personal, a one-to-one relationship that feels real, responsive, and unique.

What if a major recording artist could understand what happened to you at school that day, know about your dog, or even offer advice on what to wear before class? What if that connection could happen with millions of fans at the same time, each in their own personalized way?

This is the promise of AI Avatars.

Unlocking One to One Relationships

In today’s digital landscape, social media has made connections possible, but not personal. Every follower sees the same post, hears the same message, and experiences the same version of a talent’s personality.

AI avatars change that. By cloning a personality and encoding their tone, quirks, and character, an AI avatars allows each fan to build a direct and individualized connection. Every conversation is unique, every interaction personal.

Imagine chatting with a major recording artist and having them remember your bad day, your favorite song, or your dog’s name. Suddenly, it feels like they have become one of your actual friends. The foundation of any friendship is shared, personal experience, and AI Companions make that possible at scale.

For talent, this shift is transformational. Instead of one message broadcast to 80 million followers, its 80 million unique conversations, each deepening loyalty, trust, and connection.

The Next Step After Social Media

Over the past two decades, talent-fan interaction has evolved from concerts and radio, to social media, and now to conversational AI. Social platforms allow fans to follow a public life, but AI Companions invite them into a private one.

Fans can now interact with a verified AI Companion that represents a talent’s authentic personality, even when the real person isn’t physically present. These Companions can learn about individual fans, provide personalized recommendations, and evolve in real time.

This progression doesn’t replace the artist, it expands their reach. A single AI identity can exist simultaneously in thousands of places, building millions of meaningful, personalized relationships.

New Models of Monetization

The economic potential of one-to-one relationships is enormous. Talent can introduce subscription models, offering fans the ability to interact with their AI Companion for a set amount of time or messages per day, with premium tiers unlocking deeper access or exclusive experiences.

Beyond conversation, these AI avatars can co-create with fans. Whether it’s digital fashion, in-game items, or creative collaborations, fans can build alongside their favorite personalities and purchase, trade, or share those creations. Each interaction becomes an opportunity for authentic, fan-driven monetization.

Built for Talent by Design

For AI avatars to be truly valuable, three principles must hold true.

1. Stylized, Not Realistic
   These are stylized avatars, not one-to-one replicas. Fans don’t want to talk to a digital clone. They want to interact with a version that captures a personality while maintaining creative flexibility and avoiding the uncanny valley. Each AI Companion is a Genie, expressive, recognizable, and symbolic of the talent’s identity, but distinct enough to explore new territory.
   
   

2. Talent Ownership and Control
   Every verified AI Companion is owned and managed by the talent it represents. In an era where AI can generate unauthorized likenesses, Genies’ framework ensures that each AI Companion is officially verified, controlled, and moderated by the person or IP it’s based on. Talent can set guardrails, define what their Companion says or does, and fully own their digital identity.
   
   

3. Game Ready and Interoperable
   Genies Companions aren’t confined to a chat box. They can react in real time, facially and behaviorally, to conversation, gestures, and commands, and they can travel with users across different apps, games, and platforms. Each Companion is a persistent identity that moves fluidly throughout the digital world.
   
   

How It Works: Six Steps to Activation

Genies has invested in a full-stack system that allows talent and IP to create, launch, and manage their AI Companions entirely on their own. The process happens in six key steps.

1. Autogenerate the Avatar
   Upload a photo into Genies’ portal and automatically generate a stylized, game-ready 3D asset that represents your AI Companion within minutes.
   
   

2. Give It a Brain and Behavior
   Upload your owned data, content, and transcripts to train how your AI Companion communicates, moves, and behaves, down to signature sayings, gestures, and personality traits.
   
   

3. Launch the Experience
   Deploy your AI Companion to start chatting with fans, unlocking unique one-to-one relationships. Each interaction is personalized, rooted in your style, experiences, and personality.
   
   

4. Amplify the Brand
   Use the Genies AR Camera to insert your Companion into social content, brand collaborations, and fan videos. Every post boosts awareness, curiosity, and engagement.
   
   

5. Create and Sell Digital Goods
   Design and sell digital items tied to milestones, albums, concerts, or collaborations that fans can use with their own AI Companions.
   
   

6. Live Anywhere and Everywhere
   Through Genies’ native avatar framework, each AI Companion becomes a persistent, game-ready identity that can appear in any app, game, or world. Talent can manage or license these identities, creating entirely new ways to expand their universe.
   
   
   

The Future of Connection

AI Companions are more than conversational tools, they are extensions of digital identity. They allow talent to scale authenticity, deepen emotional connection, and open new creative and economic frontiers.

As the internet shifts from social to experiential, Genies is enabling talent and IP to own the next era of fan engagement, one that feels personal, expressive, and endlessly alive.