Apr 29, 2025
Over the past few weeks, we’ve watched the biggest players in AI—OpenAI, Microsoft, and Grok—unveil major updates around memory for their LLMs. These changes signal a shift in expectations for AI. Your AI will no longer just respond in the moment; it will remember who you are, what you like, and how you think.
This is more than just a product feature. It’s a change in how we experience AI—and it’s a future we’ve been building toward at Genies over the last few years.
At Genies, we believe your digital self should learn and evolve alongside you. We created a system that doesn’t just remember who you are, but reflects it—visually, behaviorally, and emotionally. These avatars don’t live in a sterile UI as a simple chatbot—they come to life in games and experiences, acting as a friend that evolves with you based on your interactions.
We see avatars not as static profile pictures or filters, but as the new interface for your AI.
Our vision is simple: to give everyone a “mini me” that can behave, think, speak, and play like them wherever they go on the internet.
What is a Smart Avatar?
Smart Avatars are hyper-personalized, AI-powered digital characters that bring your identity to life online. They can think like you, talk with you, dress like you, and even play games with you. But they’re more than just cool characters—they’re fully functional game-ready assets and intelligent companions that can exist across the digital world as a living expression of your identity.
Our Smart Avatar tech has been built with 3 nuanced use cases in mind. Before we dive a bit deeper into Smart Avatars for everyday people, we wanted to call out these nuances:
For everyday people – Your own AI-powered digital companion: someone to talk to, laugh with, learn from, and play with across digital experiences (more on this below).
Imagine creating your own Smart Avatar that looks like you or anything you can imagine with just a few photos and prompts, no technical skills required. You design every detail, from face, hair, body, to outfits, props, and accessories, making it an extension of your style and identity. Once you’ve created your avatar, you can then seamlessly bring it into any Party or game built with Genies tech stack - allowing you to bring and use your identity across different games, apps, and digital experiences. It reacts in real time with expressive gestures and emotions, celebrating victories, showing curiosity, or laughing during conversations with you or other avatars, all shaped by context and how you want it to behave. You control the voice, build its personality, and over time, your avatar learns and evolves, becoming smarter, more responsive, and more connected to the way you play, socialize, and express yourself.
For existing IP – Celebrities, athletes, or prominent IP characters brought to life as AI avatars that can interact with fans inside branded digital experiences (like our Party platforms). Developers and creators can leverage these IP-driven Smart Avatars to create games and assets with their IP.
Imagine a candy store IP launches their own Candy Party, they could transform their Bubblegum Bunny mascot into personified AI Smart Avatars that embodies its cute personality, silly expressions, and subtle gestures to dynamically chat, build relationships with, and play games with users. Developers can then leverage these IP Smart Avatars to create and launch UGC games with them in Candy Party.
For new IP – Created by developers and creators, Smart Avatars can become the main characters in original lore and gameplay. Think: a new narrative franchise powered by a character that learns from and with its players.
Picture a creator developing a new IP around Theo, a mischievous teddy bear brought to life with our Smart Avatar tools. They craft Theo’s backstory—a former toy store troublemaker who dreams of leading his own misfit crew—in order to train its personality, behaviors, and interactions. With our suite of tools, the creator can further bring Theo's IP to life by building games and experiences, along with generating content for distribution and even monetizing through asset creation designed around their IP (imagine an entire teddy bear inspired wardrobe collection). The more users interact with it, the more insights and learnings the creator has to further develop the character arc. As Theo’s personality becomes more recognized throughout gameplay, other creators and developers might leverage this IP to develop additional games and assets around it - extending Theo’s brand across even more touch-points for users.
We’ll cover #2 and #3 in a later blog, but for this now we’ll be focusing on the first use case: Smart Avatars for everyday people. Let’s break it down.
Smart Avatars for Everyday Users: A Living Digital Companion
We built Smart Avatars to feel like your digital friend—alive, responsive, and expressive. Here’s a snapshot on how it works:
Looks - With our Avatar Autogeneration tools, you can use photos and prompts to create your avatar to look just like you or however you want it to look. Next, generate custom fashion and props with our AIGC tools for your avatar, no technical skills needed.
Generate your avatar to look just like you using your favorite photos
Or create a fantastical avatar for yourself where you can be anything you want to be
Further customize your body shape, skin tone, hair, makeup, and more to make sure you get every detail just right
Design and customize any kind of fashion for your avatar to wear
Generate unique props for your avatar to use in games and your space
Brain - Give your avatar an AI personality that can think like you and talk with you - your own customized companion. Train your avatar’s personality through prompts and interactions to know you inside and out, including your personality, interests, experiences, moods and preferences. Over time, it learns from you through context, memory, and how you use it.
Get a curated playlist based on your mood and upcoming road trip to Seattle
Get advice on how to handle a convo with your significant other
Get a pep talk for your basketball game
Get the best ideas for a unique date spot based on past interactions
Chat with your friend’s avatars, or other IP-driven avatars to learn and build new relationships
Behavior - Smart Avatars not only look like you, but they can react and express themselves in real-time based on the world around them. Imagine your Smart Avatar responding dynamically to different situations, using gestures, facial expressions, and movements that match the context of the conversation or interactions you have with it.
Your avatar can react with your signature peace sign when closing out a conversation with your avatar
Your avatar cheers excitedly after a celebration for winning in a game
Your avatar expresses a curious look as you navigate an exploration quest
Your avatar might laugh hysterically (like you do in real life) when your friend's avatar tells a joke to you
Play - Use your avatar to interact with friends in any game or app experience. Once created and trained around your personality, your avatar transforms into a game-ready asset that can be brought into and used in any Genies-powered experiences—Parties, social spaces, UGC games, and beyond.
Imagine you enter a fast-paced racing game, where your avatar controls a vehicle on winding tracks, makes split-second decisions on power-ups, and adjusts its strategy based on how you have trained its brain
In a competitive survival experience, your avatar could instinctively form alliances, avoid threats, or engage with rivals depending on the behaviors it has learned from you
You also have the opportunity to chat with an IP-driven smart avatar about a product they just dropped and co-create a new wearable jacket for that IP
Socialize with other avatar friends you meet in a IP branded experience or have a similar interest in guitars
While this intro blog is just scratching the surface of our Smart Avatars, we’ll be breaking down the use cases and tech behind each of the components above in our upcoming Smart Avatar blog series.
The Future of Digital Identity
We’re entering an era where AI remembers, learns, and interacts more like a person. But memory alone isn’t enough.
At Genies, we’ve spent the last several years building the infrastructure to power a future where your AI is transformed into a living digital extension of yourself. Smart Avatars are a representation of you, brought to life in the digital world.
Follow us On IG and X to stay up to date on our Smart Avatars - more to come soon! 🖤