Feb 7, 2025
With Genies, our mission has always been to power the next generation of digital experiences, and with the convergence of AI, gaming, and XR, the need for an interoperable avatar identity has never been more significant. As technology advances and online experiences continue to evolve, user-generated content (UGC) is becoming the backbone for how people can create and connect online. At Genies, we believe that for this evolution to reach its full potential, digital creation needs to be accessible for all skill levels, interoperable across different experiences, and limitless in terms of creative freedom.
That’s why we’ve built the Genies Avatar Framework—an advanced technology stack that fosters a dynamic ecosystem of experiences where anyone can create anything and everything works with everything.
Our Avatar Framework leverages machine learning and computer graphics to provide limitless customization and compatibility of AI avatars, experiences, fashion, props, and more. Whether you're a developer integrating avatars into your game or a creator designing digital fashion and assets, our framework ensures that your creations seamlessly adapt and function across different experiences, environments, and platforms.
Developers can harness our AI-driven tools to create AI Smart Avatars and game-ready assets to build experiences for Parties (more on that here). Creators can bring their imaginations to life, designing and releasing wearables, props, and animations that can be equipped and utilized by any avatar in any Party. No longer confined by technical barriers, our Avatar Framework democratizes content creation and ensures seamless interoperability - unlocking endless possibilities for developers, creators, and users alike.
Our Guiding Mantras
At Genies, our technology is rooted in empowering user-generated content (UGC) through two main mantras:
Anyone Can Create Anything – Our technology stack removes barriers for the creation process, allowing anyone to create any type of AI avatar (including fashion, props, behaviors, and personalities) and AI avatar experience.
Everything Works with Everything – We ensure that all avatars, assets, and experiences that leverage our framework are interoperable and compatible with one another. This allows them to function seamlessly across different experiences, environments, and platforms - providing endless utility for all creations.
Let’s dive deeper into how we bring these two mantras to life…
How We Enable "Anyone Can Create Anything"
Our Avatar Framework provides an AI-powered suite of UGC tools that simplifies content creation for all users, regardless of technical expertise. This includes:
Avatar Auto-Generation
How it works: Generate stylized avatars by uploading any image. Our system uses AI to create a personalized digital representation with minimal effort. This eliminates the need for complex 3D modeling pipelines, making quality avatar creation accessible to all.
Example: You snap a selfie and quickly get a 3D avatar that captures your likeness, ready to be personalized.
AIGC (AI-Generated Content) Asset Pipeline
How it works: Automatically generate any 3D asset through our AI-powered tools pipeline from simple text or image prompts. This lowers the barrier for asset creation, enabling rapid, high-quality content generation that can be used for fashion, props, accessories, or even experience environments.
Example: You type “futuristic cyberpunk jacket,” and the AI generates a stylish, 3D model that is ready to be uploaded.
AutoRigging
How it works: Our AutoRigging tech transforms any 3D model—whether an avatar, wearable, or prop—into a fully functional, interoperable, game-ready asset. This removes the technical hassle of rigging, ensuring that all user-generated assets are compatible with one another across any avatar or Party.
Example: You upload your futuristic cyberpunk 3D jacket, and it automatically becomes a usable, in-game item that your avatar can wear.
UGC Animation Pipeline
How it works: Create bespoke animations that can be effortlessly applied to any avatar by leveraging our facial and body capture tools through your mobile camera or any uploaded videos. This allows users to add personality and movement to their avatars without requiring professional animation skills.
Example: If you record a video doing your favorite dance move, you can upload and apply it to your avatar to replicate the dance, allowing you to personalize your avatar’s behaviors in any Party experience.
Avatar Customization
How it works: Our avatar editor allows users to create and customize their avatar in Parties, giving them full control to adjust their facial features, body dimensions, and fashion parameters.
Example: If you want to make your belly bigger, adjust your nose to be longer, or even layer a skirt over pants, our avatar editor allows for unlimited self-expression.
DIY Fashion Tools
How it works: Within our avatar editor, we’ve created highly customizable fashion tools that puts the creative power in the hands of any user, letting them DIY and completely re-imagine any digital fashion item that exists in their closet. This allows users to redefine any fashion item with no technical experience needed.
Example: You can customize your favorite jacket with your own unique textures and patterns before equipping it onto your avatar.
How "Everything Works with Everything"
Beyond creation, our Avatar Framework ensures compatibility across all digital assets and experiences, making seamless interoperability a reality. So, what does interoperability really mean? To put it simply, any asset is compatible with any type of avatar and any avatar is compatible across any experience or Party.
Shader System
How it works: Our shader tools allow developers and IP owners to maintain a cohesive visual aesthetic across UGC assets. It ensures that digital assets blend seamlessly and automatically into various environments and aesthetics without losing their artistic consistency.
Example: Let's say you're in an anime style Party and then jump over to a Pixar style Party, your avatar can be ported between either and will automatically adapt to those environments.
Wearable Refitting
How it works: Our realtime refitting technology ensures that fashion items, accessories, and hairstyles automatically refit to be universally compatible across any avatar variety. This ensures that all avatars and wearables fit perfectly across different experiences.
Example: If you create or acquire a sequin dress, you can automatically fit it to your avatar, whether you’re a mermaid or a hulk-like figure.
Smart Assets & Equipping
How it works: Our system allows all user-generated assets to become game-ready props that any avatar can equip. Smart Assets have special attributes that allow them to adapt based on user behavior and game environments. It adds deeper functionality and personalization to digital assets, making them more interactive and valuable.
Example: If your avatar has a pair of wings with a “speed” attribute, they might increase the speed of a vehicle in one game while increasing your avatar’s running speed in another game.
Real-Time Avatar Framework
How it works: Our Real-Time Avatar Framework allows for a persistent and fully interoperable avatar identity that can seamlessly and performantly work across different games, platforms, devices and engines.
Example: Developers and IP owners can leverage this to build interoperable experiences no matter the platform or device, and users will always find their avatar and inventory to be performant no matter where they are using their avatar.
Empowering The Next Generation Of Digital Experiences
The Genies Avatar Framework is designed to fuel the creativity of any user. By enabling anyone to create anything and ensuring everything works with everything, our goal is to build tools that empower IP owners, developers, creators, and users to build thriving, interoperable digital experiences.
Whether you're crafting unique AI avatars, designing digital fashion, or developing immersive gaming environments, our technology provides hyper customization and ease of use to bring your ideas to life.
Interested in leveraging our Avatar Framework to create? Apply for access to our tech stack here.