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Building Smart Games with AI for the Next Internet Era: Genies' Experiences SDK

Building Smart Games with AI for the Next Internet Era: Genies' Experiences SDK

2025/02/21

The Next Era of Gaming

Gaming is undergoing a radical transformation. No longer confined to static, mass-market experiences, players now seek hyper personalized and immersive interactions. The rise of digital avatars, procedural content generation, and AI-powered game mechanics are reshaping the industry, shifting the focus from pre-scripted narratives to user-centric ecosystems where creativity and self-expression take center stage.

Today’s players don’t just want to play games—they want to shape them. They want to create, customize, and engage in ways that feel uniquely theirs. As gaming becomes more than just entertainment—evolving into a dynamic form of self-expression and social engagement—developers are faced with a unique challenge: how to craft truly personalized experiences without sacrificing scalability and interoperability. 

Traditional game development pipelines weren’t built for this level of flexibility and customization, and creating open-ended, user-generated content requires a new approach. This is where Genies' Experiences SDK steps in.

Challenges in Modern Gaming Personalization

While the gaming industry has made strides in player customization, developers still struggle to create deeply personalized experiences at scale. The primary challenges include:

  • Complexity in Avatar and World Customization: Implementing dynamic, player-driven avatars, environments, and items often requires extensive development time and technical expertise.

  • Balancing Player Creativity with Technical Feasibility: Giving players the freedom to shape their in-game identity and environment while maintaining performance and cohesion is no small feat.

  • Lack of Cross-Game Interoperability: Most games operate in silos, limiting the ability of players to carry their digital identity, avatars, and digital goods across different experiences.

  • High Development Costs for Customized Systems and Constant Content: Creating deep customization features, such as player-driven world-building tools, requires extensive engineering, design, and infrastructure investments. The same is true for constantly shipping new content.

The Genies Experiences SDK

The Genies Experiences SDK is designed to solve these challenges, offering game developers a seamless way to integrate AI-powered, customizable avatar systems and immersive environments, while building experiences that support scalable UGC and provide layers of customization for players to make every experience their own. 

Our SDK equips developers with the building blocks needed to craft Smart Games that can be published directly to any Party app - enhancing the platform's content library and allowing developers to monetize their creations while working with leading IP owners and brands. Using Unity, developers can easily import our SDK into their project and gain access to our suite of tools.

While our tech stack is currently in beta, we’ll continue to roll out our suite of UGC tools and AI-powered avatar systems throughout this year - ultimately improving developer workflows and giving anyone the ability to create AI Smart Avatars (including fashion, props, behaviors, and personalities) and any kind of Smart Game. 

Experiences SDK: What’s Available for Developers Today

  • Typescript: With our custom scripting solution, professional C# developers can easily build with our tools with little friction and eventually launch their games into any Party app.

  • Multiplayer: The SDK enables multiplayer experiences, which are crucial for social platforms like Parties. From asynchronous leaderboards to synchronous players in one experience, experiences are meant to be socialized with friends.

  • Avatar Framework: Easily integrate avatars into gameplay, allowing developers and users to bring their persistent avatar identity that can seamlessly and performantly work across different experiences.

Developer Platform: Future Features and Tools for Developers  

  • AIGC Asset Creation: Users will be able to automatically generate any game-ready 3D asset, including fashion, props, environments and accessories, simply using text or image prompts.

  • Ecosystem-Wide Interoperability: Built on the philosophy that "everything works with everything," our tech stack will ensure that avatars, assets, and game logic are compatible across any game or platform that uses the Genies Avatar Framework and Login.

  • Scalability and Adaptability: Whether for mobile, console, or cloud-based gaming, our SDKs will integrate smoothly, providing robust solutions for future-proof gaming experiences. The Experiences SDK is our dedicated developer tool for building experiences exclusively for Party apps, but in the future, we plan to introduce a more versatile SDK that will support a broader range of use cases beyond Parties.

How Our SDK Redefines Personalized Gaming

With the Experiences SDK, developers can:

  • Build AI-powered smart games that adapt to individual player behavior.

  • Enable player-generated content (PGC), allowing users to shape the game world through their avatars and assets.

  • Create social, community-driven experiences, fostering engagement beyond traditional gameplay.

  • Optimize development cycles with ready-to-use game developer tools that reduce complexity.

The Vision: Smart Games for the Next Internet Era

The future of gaming isn’t just about better graphics or bigger worlds—it’s about smarter, player-driven ecosystems. The next internet era is defined by AI, immersive technology, and decentralized creativity, all of which are embedded into our Experiences SDK.

Imagine games where:

  • AI Smart Avatars evolve based on player decisions, crafting unique digital identities.

  • Virtual environments shift dynamically in response to user interactions.

  • Players contribute to world-building, blurring the lines between developers and gamers.

Build the Future with Genies

At Genies, we believe that anyone can create anything, and everything works with everything. Our Experiences SDK is more than a tool—it’s a movement toward a more inclusive, personalized, and intelligent gaming future.

Ready to shape the next era of gaming and AI avatar experiences?

Apply to join our developer community and gain early access to our Experiences SDK.